Apples, Oranges and Private Jets

September 15, 2011 | admin apple orange priv jet.jpg

What would you do if your rich uncle asked you what you wanted for your birthday, a banana or a private jet? In that context, take the private jet and splurge on an bunch of bananas yourself.

If you have a choice then for sure go for the jet, in the same way any convenience is generally a plus. But just because your life is more convenient doesn’t make it more enjoyable.

But, if you are going to have to work like a dog for the next five years to get a private jet, then take a break with a nice banana and maybe a little ice cream (diet of course). Because (as Baskin Robbins will tell you) no amount of private jet equals any amount of Ice Cream Sundae.

Why? Because the private jet is just not that much fun, and nowhere near as much fun as a really juicy apple – Golden Delicious are my favorites (by the way).

It’s good to have conveniences, like not waiting in lines – but no amount of convenience equals any amount of joy.

Therefore, the more effort you make trying to get the things that only make your life more convenient, takes away from the fun you could be having in your life.

The interesting thing is, it’s much more difficult to make something that is only a convenience look like it is really fun. An orange doesn’t need a marketing campaign but 24 hour banking does.

Do yourself a big favor, take a plain piece of paper and draw a line down the middle. On the right side list all the things that are conveniences and on the other list the fun in your life. If you find that most of your life is in the right hand column, then it might be time for an upgrade.

 

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